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Consumer market

Massager Chestnut may be targeted to one of the several specific consumer markets or it may be marketed as a general stress-relief device. It has a large market potential.

Hand problems
The market of massaging devices has been growing in recent years and it is expected to grow even more as the "baby-boomer" generation becomes more active in buying home healthcare related products.

Massage of hands, specifically the reflex massage of hand, is still a relatively undeveloped niche of the massaging devices market.

Here is some statistical data on some of the potential consumer markets for Massager Chestnut in the United States gathered mostly from federal government web-sites:

persons with hand movement problems
one million of recorded occupational hand injuries per year, most of which require physical rehabilitation therapy

persons recovering after stroke, usually with some form of hand problem (paralysis, loss of sensitivity, etc.)
currently 4.7 million stroke survivors and approximately half a million new stroke survivors each year

older persons seeking to relieve "numb hands" or "cold hands" problems
huge baby-boomer market of 78 million people

persons using computers at work (prevention of Carpal Tunnel Syndrome, stress relief)
77 million persons as of 2003
Massager Chestnut may be used for prevention of repetitive strain injuries, which, according to the U.S. Department of Labor, Occupational Safety and Health Administration (OSHA), are the nation's most common and costly occupational health problem, affecting hundreds of thousands of American workers, and costing more than 20 billion dollars a year in workers compensation.

Stress
Massager Chestnut may be marketed as a very inexpensive, natural device for relieving stress.